12 Minute Affiliate Review

12 Minute Affiliate Review: My Honest Review

Devon Brown claims to have discovered a 12-minute system that enables you to earn upwards of $460 per day. How does he expect you to do this? He says he can teach you to organize and manage affiliate marketing programs in less than 12 minutes. Sounds interesting right?

Apart from this, Devon also tells you that garnering targeted traffic is not an issue anymore. He claims that you can place an order for targeted traffic in just a few clicks. He has named this bit of his program ‘Pizza Traffic Method’. If we are to believe Devon for a moment, then well, this has to be the easiest thing to do on the internet that also allows you to earn something while you are at it. It is almost as if all that you need to do is being taken care of by Devon’s program, and that you have little to no role in performing this activity.

The first question that pops into our heads is if a system like this actually works, to begin with. Next, we find ourselves asking if such a system is indeed sustainable. Queries such as this come to mind because you know that there are bound to be others who have also subscribed to the program. If that is the case, then there are people who use the same funnels that you do and buy traffic from the source that you will be directed to. Do these channels close up with time? Is the ability to generate revenue for yourself severely hampered?

All of these are serious queries that deserve proper treatment before you go ahead and take up a membership at the 12 Minute Affiliate system. Proper research and time dedicated to this can only help you create a sustainable and well-growing business in the long term.

The 12 Minute Affiliate – A Brief Overview

The 12 Minute Affiliate enables you to make a hefty income by polishing your affiliate marketing skills. Additionally, they provide certain marketing funnels for you, where technicalities have already been taken care of. These funnels are located in certain niches where there is already an existing demand. You can use the pre designed landing pages as well as email sweeps.
There are three niches where Devon has put the effort to have prepared marketing funnels: 

  • Weight Loss Programs
  • How to Make Money Online
  • Personal Development Programs

Depending on the plan that you want to subscribe to, you can either choose to work on any of the above mentioned niches, or you can work on all of them simultaneously. The Basic Plan costs $47 per month, and you can choose any one course that suits your taste. For $97 per month, you can get the Golden Membership and have access to all three of the niches.  

Does 12 Minute Affiliate Work?

If you were wondering about the existence of 12 Minute Affiliate, let me clear that up for you. It is real, and it does exist. However, whether or not it is something that efficiently makes money is a different question altogether. According to me, it follows an unsustainable way to approach the money making scene for the long run. In things such as this, the first ones to join the program are able to make the most. 
Anyone who has been a part of the online money making scene, or has even tried their hand at affiliate marketing will know about this. 

All in all, the 12 Minute Affiliate is a program targeted towards newbies in the market. It is designed in a manner so that naive individuals, who are trying to start a business, can be roped in. I would not advise you to purchase this. 

This is how 12 Minute Affiliate works –

  1. Once you select a plan for 12 Minute Affiliate, you can select one or all three niches. This will allow you to use the marketing funnels that Devon has created.
  2. You will now have to use your affiliate links and put them in the marketing funnel of your choice. You then use your auto-responder software to connect your email client with the marketing funnel.  
  3. If you are familiar with driving targeted web traffic, then you can go forward with it. If you have no clue about this, you can order traffic from the 12 Minute Affiliate.

While prepared setups that cover technicalities for you might seem like a good deal, not being able to control the basic functions of your affiliate marketing is very problematic. 

Let us take a look at a few issues that regularly emerge. 

  • Unsustainability 

You do not have to try very hard in order to come to this conclusion. The system put in place by Devon from 12 Minutes Affiliate is extremely unsustainable.  

Think about it this way, since this program is designed in a marketable manner, there will be a lot of takers. This means that there will be at least a hundred others who are making use of the same resources that have been made available to you. Email threads, templates, and promotional offers will be the same. Customers will be met with the same landing page and offers from different marketers on a regular basis. Thus, the templates will stop turning traffic into a paying customer base. It is the drawback of programs, where everything is prepared for you.

  • Traffic Issues

Considering that 12 Minute Affiliate offers three marketing funnels in specific niches, the first question that springs to mind is – how will we get people who are interested in purchasing these products using affiliate links? Well, Devon seems to have found a way to fix this. He calls it the ‘Pizza Traffic’ Method

This ‘Pizza Traffic’ Method gives you the opportunity to order traffic in just a few minutes. You can then put this traffic to good use for amplifying your page and products. All of this can be achieved through the 12 Minute Affiliate platform. Things such as this seem to be very lucrative, where everything is compiled for you. However, they do come with their own drawbacks. 

Here is the problem,  if you are paying for the traffic that arrives at your page, how do you ensure that profit is made and sustained? Obviously, you must have realised by now that there is no guarantee. Paid traffic rarely yields positive cash flow. It does not do so especially when you are just starting out. If you are using paid traffic to boost your sales from the very beginning, it is important that you use this space to learn about affiliate marketing. Over a period of time, you will be able to see how traffic trends affect your business. Things such as geographical locations, age group, among other things, and how these metrics affect your sales will be visible as well. 

However, if paid traffic is your preferred choice, how do you optimize it according to your needs? You can learn, but you cannot implement your ideas at all. This directly results in dubious quality of traffic coming to your page. On the other hand,even if the traffic is of great quality, how long can it be sustained for?

To conclude, we keep coming back to the same place; multiple users will have access to the same set of landing pages. They will be using the same funnels as you do. They will even be using the same template in their email blasts. Their promotional offers will be identical to yours. Customers, in this scenario, will encounter a barrage of offers everyday that cannot be differentiated from each other. In almost all cases, customers will think that they are being lured into something fishy. Would  that be a conducive environment for you to make profit?    

I believe that if you are interested in affiliate marketing, then it is imperative that you learn how targeted traffic can be collected. Obviously, this would require proper training and mentorship.

Quick Look At The Members’ Area Of 12 Minute Affiliate  

The members’ area of 12 Minute Affiliate has a well working and simple dashboard. It is not packed to the brim with content, or tools that you might not end up using at all. In that sense, it is truly user-friendly.  

In terms of conceptual features, the members’ area of 12 Minute Affiliate seems to be inspired from CB Passive Income, which is run by Patrick Chan. The CB Passive Income has an Elite plan, which is priced similarly to that of the basic 12 Minute Affiliate plan. The Elite plan offers the same prepared marketing funnels, templates, and email chains for you. However, unlike the 12 Minute Affiliate golden plan that offers only 3 marketing niches, the Elite plan provides access to a larger share of products and niches for you to make use of.  

12 Minute Affiliate System: The Components

Let us take a brief look at the things that are made available when you decide to take a subscription to Devon Brown’s 12 Minute Affiliate:

  • Pre-made marketing funnels for upto three marketing niches
  • Pre-made landing pages along with detailed forms
  • Pre-prepared followup messages so that marketing campaigns run via emails are easy to execute
  • Customizable pre-prepared marketing funnels that can be modified at will
  • Complete access to ‘Pizza Traffic’ where you can order targeted traffic from.
  • A written document that lists all that you need to know about web traffic and methods. 

Pricing and UpSells – The 12 Minute Affiliate Way

12 Minute Affiliate has a 14 day trial offer available at just $9.95. You can check the basic features out in this demo and see if it suits your style. However, once the trial period is over, you have to take a call on which plan to choose. Your decision will be dependent on the number of niches that you would want to work on and can handle. Let us take a quick look at the options provided to us by 12 Minute Affiliate. 

  1. The Basic Plan (Provides access to only one niche)
  • Payment option 1 – $47 per month. Will continue till the time you decide to take your business elsewhere.
  • Payment option 2 – $397. A one time payment that will sort out your subscription deals for the rest of the deal.
  1. The Golden Plan (Provides access to three different niches)
  • Payment option 1 – $97 per month. This price will be paid till the time you continue marketing with 12 Minute Affiliate .
  • Payment option 2 -$797. A one time fee that will sort out all the 

The two optional upsells are priced at (Upsell 1) $39 and (Upsell 2) $67.Both of them are one time payment fees. There are a few possible combinations that you can make use of while subscribing to the 12 Minute Affiliate program. 

  • Combination 1 – 14 day trial + Upsell 1 + Upsell 2 + Per month Basic Plan Membership
  • Combination 2 – 14 day trial + Upsell 1 + Upsell 2 + Per month Golden Plan Membership
  • Combination 3 – Upsell 1 + Upsell 2 + One time Basic Plan Membership
  • Combination 4 – Upsell 1 + Upsell 2 + One time Golden Plan Membership

Upsell 1 promises to deliver 3 times more than your results blueprint. Upsell 2, on the other hand, offers a complete ‘Done-for-you’ setup inside the member’s area of 12 Minute Affiliate.

However, your expenditure on the marketing site does not end here. You will have to spend on subscribing the auto-responder tool for emails. If you are currently looking at free plans, let me warn you that most of them are restricted in more ways than one. If you do not want the business to suffer, you will have to pay for a legitimate auto-responder. Remember that you have to also pay for the targeted traffic that you order from Devon Brown’s ‘Pizza Traffic’ and 12 Minute Affiliate. There are multiple tools to take into account while building an affiliate marketing base and advertisement campaigns as well. 

In my opinion, the 12 Minute Affiliate is an expensive program. While it promises to do a lot of things for you, sustainability is one of the bigger questions being targeted in this front. However, there is indeed a small ray of hope. It is the 12 Minute Affiliate’s 60 days money return guarantee. 

The Good Bits of 12 Minute Affiliate

1. Affiliate Marketing Is The Goal 

Affiliate marketing is one of the most valued methods of earning online. It is legitimate, and more importantly you do not have to worry about producing anything, delivering things to places, or dealing with customers. However, the process that 12 Minute Affiliate markets to the customers is not really sustainable. More importantly, it is definitely not the correct way to conduct an affiliate marketing business. If you want to know and learn about the process of affiliate marketing, head to the last section of this review. I will furnish you with the details of an alternative that is 10 times better than 12 Minute Affiliate.

2. The 60 Days Money Back Guarantee

12 Minute Affiliate has a strong money back guarantee. This not only covers the price you pay for the membership, but also the upsells that you choose to purchase. Most programmes do not provide a money back guarantee, let alone covering the upsells. However, this guarantee does not cover the targeted traffic that you buy or any other tool you might have to use (e-mail autoresponder)

3. A Real Person To Back The Claims

It is a common tactic amongst programs such as this to use a face and a name to lend credence to their products. Customers are relieved to know that there is a person who can be theoretically traced. More often than not, founders rely on fake names to shield their identities so that their faulty claims cannot be traced back to them. However, Devon Brown uses his real name and even shows his face. In that respect, he is willing to put his reputation behind this program.

The Bad Bits of 12 Minute Affiliate

1. Expensive Membership

12 Minute Affiliate has its basic membership priced at $47 per month as well as $397 for a lifetime deal. The basic membership offers access to only one marketing niche. The golden plan membership costs $97 per month, or $797 for a lifetime deal. This plan only offers access to three marketing niches. I believe that these are exorbitant rates to pay for such limited access. 

If there is another program you would like to use, that works based on the same method, then you can check out CB Passive Income Elite. It is priced at $47 per month, the same price you will pay for the basic plan at 12 Minute Affiliate. The CB Passive Income Elite offers more niches than the golden plan at 12 Minute Affiliate which is itself priced higher.

2. Overhead Charges 

Third Party tools such as the email autoresponder have to be purchased differently. Although there are a lot of services that provide free trials and memberships, they are capped differently. For instance, some might provide you with brilliant service for a period of time, while others will restrict the number of emails that can be sent every month. At the end of the day, you have to pay for the service and get yourself a membership. 

Apart from this, you still need to pay for the targeted traffic. There is also the question of paid advertisements on social media sites that you will have to account for. 

3. Problematic Costing Pitch

Devon Brown, in his sales pitch/recorded webinar, keeps telling you that the cost of joining 12 Minute Affiliate is less than what you pay for two cups of latte. $9.95 is dirt cheap for a system that wishes to provide you a means to earn your keep. However, Devon conveniently forgets to mention that this low price is only for the period of a 14-day long trial. After this time period is over, customers will have to pay either monthly fees of $47 or $97, or pay $397 and $797 as a lifetime fee. Irrespective of which payment plan you choose, it is pretty expensive. 

4. Problematic Approach Towards Affiliate Marketing

Affiliate Marketing is undoubtedly one of the best ways to earn money online. However, it requires you to put in hard work in terms of networking and trade from your end. Affiliate Marketing rarely functions in terms of one trick wonders. In that sense, done-for-you funnels will simply not make the cut in the long run because your product will be indistinguishable from others using the same technique in the market. If you are forced to rely only on the templates provided to you by 12 Minute Affiliate, your promotions will start reaching a lesser share of the targeted customer base. The numbers will fall primarily due to the same template being used by a lot of people. Even in terms of strategy, it is a bad idea to go about affiliate marketing in this manner. If you are definitely intrigued about affiliate marketing, it is important to remember that there are better ways to do so. My recommendation lies with Wealthy Affiliate, and I urge you to take a look at it.

5. Where Is The Website?

With 12 Minute Affiliate you are not required to create a website. You are completely dependent on the marketing funnels provided to you. This is directly related to your capacity as an entrepreneur, since you are not actively working towards making your own brand. Having a website to work out of, solidifies your image and presence. Not only are your products listed in one place, but your ability to modify and manage things is accentuated.

If 12 Minute Affiliate were to shut down for some reason, you would lose your entire clientele. Although you would still have access to the emails, it would be difficult to rebuild an entire chain of commerce.

6. Traffic Issues

Paid Traffic is extremely tricky to handle. For beginners, it might seem like a lucrative opportunity to get paying customers on the trot, but that is rarely the case. 12 Minute Affiliate boasts of done-for-you marketing funnels and ordering targeted traffic to boost your sales. The question that is more often than not avoided is simply this, how do you manage these variables to make sure that your business grows according to your vision? 

Paid Traffic calls for optimization and testing. When you have done-for-you paid traffic, it is impossible to do any of the two things. Why is it so? Well, you do not know the traffic sources to begin with. In most cases, the sources are similar for all those who are using this program, resulting in saturation within a limited period of time.

If you are in the affiliate marketing scene, you will have to learn different ways to fish for traffic. Although, 12 Minute Affiliate provides a guide to manage free traffic online, it might not suffice.

7. Unsustainable Pre-Prepared Methods  

Done-for-you marketing funnels, as well as done-for-you email campaigns are not the measure for success. When the same offers are being sent to the same customers by multiple marketing professionals, opportunities to convert your pitch reduces drastically. Customization and optimization options are few at best. When you do not know where your traffic is coming from, or who these people are, it will be impossible to make optimum changes to increase sales. Apart from this, 12 Minute Affiliate only restricts your transactions to three marketing niches and that hinders growth severely.

8. False Income Promises

Sorry, you are not making anything close to $460 in a day by only putting in 12 minutes of your time. Sadly, it is nothing but a dream that cannot be achieved. In order to be successful in affiliate marketing, it is important that you put in many hours just to observe how the business functions. You will have to burn the midnight oil in order to realise your potential and up your sales. Good research and data collection is as important as advertisements and promotions, if not more. 

There are no shortcuts to become successful in life. Be it affiliate marketing or anything else. You are rewarded for the amount of effort and hardwork that you put in. 

Who Does The 12 Minute Affiliate Target?

Well, looking at their model of growth and income, I would say that this is definitely not for beginners. It is for those who have been in the affiliate marketing business for sometime now. The fact that traffic in itself is majorly unguided, it is important for nouveau marketers to be careful of falling into the hands of complacency.

In terms of advanced affiliate marketers, it does provide a minor boost because of its pre-prepared privileges such as marketing funnels and templates. However, it would be best to avoid the 12 Minute Affiliate even then primarily because it is not sustainable in the long run.


Is 12 Minute Affiliate a legit business opportunity, or is it simply another scam in the works? No it is not a scam. 12 Minute Affiliate is completely legitimate. Even though it is not a sustainable approach to affiliate marketing, it still prioritises the right things about affiliate marketing such as traffic and marketing niches.

It is definitely misleading in its advertisements and as a service, it is extremely expensive to purchase. The fact that returns keep diminishing after a point of time simply because of the things that they claim to be the superpower, is evidence enough to understand that the program is moving towards a sad fate.  

It is indeed over-hyped, and there is money to be made if you are one of the first ones to join this scheme of things. Then, the only thing that you will have to look out for, is the opportune moment to abandon ship.

If you are new to the marketplace, I urge you to learn about the important things of affiliate marketing and then move on from there.

Better Alternative (My #1 Recommendation)

In today’s day and age, there are a ton of gurus selling scams promising you to make millions of dollars overnight without putting in any work and a lot of them are for making money online.

I have tried and reviewed a lot of these garbage programs on my website and in saying that I must admit there are still some programs which are actually worth it and are quite good.

Out of all the legit programs that I have personally seen, one of the best ones I always recommend to almost anyone starting out is Wealthy Affiliate. This is one of the best places to start as a beginner.

It is one of the most comprehensive training out there teaching you almost everything you need to get started making money online. Not only do they teach you everything, but they also provide you with almost all the tools you need. It’s like an all in one platform.

One thing I love about this is that there is really no limit to how much income you can earn and it’s quite simple, requires no experience to get started so anyone can do it.

Guys, I have tried many different legit business models including dropshipping, social media marketing, drop servicing and more!

And to be fair, I have actually lost a lot of money trying out guru courses, training, webinars and things just not working/making any money.

Trust me, while those other businesses are legit and do work, they are a lot more cash-intensive and harder than affiliate marketing.

This here is NOT to brag but, to show you a small chunk of what I make online with affiliate marketing just to show you proof that I have done it.

Earn Passive Income At Home Income ProofEarn Passive Income At Home Income Proof 2Earn Passive Income At Home Income Proof 2

Quite a few wealthy affiliate members actually earn over 5-figures per month! (That’s crazy, I am not there yet.)

Keep in mind that this is NOT a get rich quick scheme, you will NOT make money by just clicking a button.

This does require work like everything in life worth getting but, it’s worth it because eventually, you can not only work from the comfort of your home earning a full-time income but, start making passive income from this business.

If your looking to get started in a proper legitimate long term business you should definitely look into joining wealthy affiliate. It’s FREE to get started!

Read my comprehensive review on Wealthy Affiliate to basically see if it’s something you want to join or not.

And if you have any questions or concerns, feel free to let me know, I will be more than happy to help you out!

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